DIGITAL ADVERTISING

SOCIAL MEDIA MARKETING: Digital advertising, aka online internet advertising uses the World Wide Web to deliver marketing messages to your customers and potential clients. It encompasses a wide array of different online products and services. AdVentures Media Solutions is a full service ad agency that can handle all elements of electronic, print, web, and digital media.

SEARCH ENGINE OPTIMIZATION (SEO): The saying, “If you build it they will come.” is just not true in the “.com” world. Some of the most amazing websites are built but never optimized correctly. Sadly, building your site is just the start. Strategic SEO efforts are ongoing and are vital to successful search results in the competitive field of online marketing.  Web and Internet advertising in cities like Memphis are very competitive and many elements are used to yield top search results. Efforts vary depending on your brand and identity. Items such as key words, social media, rich and current web content, blogging, and posting are just a few of the elements that go into the results world of Google, Bing, Yahoo, Ask, AOL, Wow, and more.

EMAIL MARKETING: Email marketing is advertising through email utilizing various tools with your personal email base or an email base that is purchased. Constant Contact is one of the more poplar systems that can manage and update a company’s personal email base and list. E-blasting can be a powerful tool in the company’s overall marketing plan.

SEARCH ENGINE MARKETING (SEM): Pay-per- click is designed to increase a websites visibility in search engine ranking. The majority of web consumers do not venture past the first page of search results of sponsored or non-sponsored results regardless if they are using Google, Bing, or Yahoo as their search engine. Sponsored ads like adagencymemphis.com are usually highlighted at the top or side of the page and help with your search rankings.

SOCIAL MEDIA ADVERTISING: Social media advertising is marketing through a social media such as Facebook, Twitter, Pinterest, Instagram, YouTube, and more. AdVentures Media Solutions of Memphis is available to manage your social media sites and is versed in blogging and posting to keep your business pages up to date. Businesses that utilize social media need to keep content fresh and make regular posts of current information that is of interest to your targeted consumer.  Custom campaigns can also be budgeted into your media mix to target a very specific demo.

WEB DISPLAY ADVERTISING: Web display advertising utilizes text, logos, video, and photography. Display ads can be served on local media web pages to gain the 2nd big screen consumers use and visit today. Customers who visit your website once can also be followed and served display ads with behavioral re-targeting. Ads can be served to a specific demographic such as age, income level, zip code regions, and more. Many refer this type of digital advertising in the industry today as intelligent advertising. Ads can be served and delivered on both traditional desktop as well as all mobile devices including smart phones and tablets.