To run a successful business these days Google My Business (GMB) is no longer optional. GMB is essential and many times is the first impression future customers have of your company. It is highly likely your Google Listing is the first spot customers look to for information about your business. For example, what are your business hours? How do they contact you? Relevant and updated information about the services and products you provide needs to be listed on your GMB page. Google search results show your GMB page with the map listing.
What exactly is Reputation Management? Well, it is a strategy for maintaining and monitoring your online presence. Business owners can spend years developing a high-quality brand and one negative review can leave it blemished. According to a study done by Harvard Business School just one negative article about your business can negatively affect 10% of your company’s sales. These days there are so many forums, review websites, news sites and social media sites out there. It can be tough to keep up with how your reputation is perceived on every site. However, it is essential for your business’s growth to have a stellar online profile. To maintain your profile, you should be staying informed with the latest reviews.
Email marketing, also known as email advertising, has been one of the most reliable forms of advertising for some time. Text ad campaigns are one of the newest and hottest trends in advertising. To achieve maximum return on investment or ROI, it is important to figure out the right strategy for marketing. Both texting message and email campaigns are effective forms of advertising, but each has their own strengths and weaknesses. Many clients choose both to reach the most clients.
Most businesses do not achieve excellent organic reach. It is not their fault. Blame in on changes in the algorithm for Facebook. Facebook is a monster channel for social media marketing and advertising. Social media is dominating modern-day society. Let the numbers speak for themselves. Over 2.74 billion people actively use Facebook, and last year alone, there were over 22 billion ad clicks. Facebook is supplying the most extensive advertising opportunities since google came along. Are you advertising on Facebook? If not, you should be, and here are a few reasons why:
SEO blogging is a method of marketing and advertising to increase traffic to your website. This increases a company’s overall website traffic. For many people, the hugely popular search engine is their first stop when trying to look for about anything. That means that no matter the type of website you have, if you want people to find it, you need it to show up on Google search. Organic ranking in a search engine is not always easy.
Over 83% of adults age 18-49 in America use social media. The majority check it every day, and Instagram is the second most downloaded app, next to YouTube. There are currently over 1 billion users on Instagram worldwide. If your business is not yet advertising on Instagram, you could be missing out on multiple opportunities to grow your business. Here are just a few of the reasons you should be advertising on social media and Instagram:
The truly business savvy knows there are a lot of moving parts before your website will begin to bring in new clients with increased traffic. It is imperative that once you have your website up and running you stay on top of the trends regarding Google search SEO. A quick Wikipedia click defines SEO as “the process of improving the quality and quantity of website traffic to a website or web page from search engines.” When developing your website, your builder will come up with your SEO titles. What is a SEO title? The SEO titles are your web page’s HTML title tags. With consistent SEO the goal is when a person searches your type of business your SEO title will appear with your URL, snippets, and descriptions of your web page.
Social media videos are everywhere…. Our phones. Our tablets. Even on your watch! Billions of people get on social media every day to get their news, engage with friends, and watch videos. Naturally, social media is the perfect place to use video to capture the attention of your viewers!
Social media trends come and go, social platforms serve as a primary marketing channel for growing a business. Methods of increasing visibility, reach, and engagement via social media are constantly changing. How do we keep up with the constant growth? Customers make buying decision each day based on the information they have obtained from your social media platforms.
Create better engagement with your social media efforts on Instagram by using relative hashtags and keywords. These are great tools for social media management and digital marketing on social media platforms. At AdVentures Media Solutions, our advertising agency knows optimizing hashtags and professional social media management.
AdVentures Media Solutions knows Equine Marketing. We understand the registered breeding business and horse show world of The American Quarter Horse Association, and The American Paint Horse Association. We can match potential buyers with your equine business using the internet and social media. Custom website development with the use of digital and social media marketing can give your business the exposure you need to find serious buyers for your breeding or show barn. Stallions, show horses, mares and weanlings can be promoted successfully with our websites and social media management.
Do you want your business to be able to compete and prosper in today’s world? Any business owner does. That is why online video advertising is a crucial part of your marketing strategy. At AdVentures Media Solutions we say, “Video is king,” We say that for a reason. Video works. It is one of the most shared items on the social media.
Rest easy, Helen. No one’s ignoring women. Not anyone with half a business brain, anyway.
I live in Silsbee, TX – a small, fiercely proud town about 15 minutes north of Beaumont. My husband is a football coach, and we moved here just over a year ago for a coaching opportunity. At first the move was a struggle for me, but now we consider Silsbee our home. On August 27th, and 28th, and 29th, Harvey hit… and everything in our community changed.